Friday, January 12, 2007

iWANT ONE

There are an abundant number of iPhone articles available. Here are some of the more interesting ones.

How Apple kept its iPhone secrets: Bogus prototypes, bullying the press, stifling pillow talk - all to keep iPhone under wraps.
  • Apple does make it clear to employees and business partners that they will be dismissed and possibly prosecuted for leaking company secrets.
  • Although their applications will be crucial parts of the iPhone experience, neither Yahoo nor Google saw the actual phone until shortly before the keynote, Jobs said.
  • Two years ago, Jobs and Cingular's chief executive, Stan Sigman, got together to forge a multiyear pact to work together on the iPhone. The Apple phone didn't even exist as a sketch at that point
  • Apple didn't show Cingular the final iPhone prototype until just weeks before this week's debut. In some cases, Apple crafted bogus handset prototypes to show not just to Cingular executives, but also to Apple's own workers.
  • Phil Schiller, Apple's head of marketing and one of the few Apple executives involved with the project from the start, said he had to keep the iPhone development secret even from his wife and children. When he left home for the official unveiling yesterday, Schiller said, his son asked, "Dad, can you finally tell us now what you've been working on?"

Apple Waves Its Wand at the Phone: In combination with Wall Street Journal’s Walt Mossberg, you should read be reading David Pogue of the New York Times.
  • the name iPhone may be doing Apple a disservice. This machine is so packed with possibilities that the cellphone may actually be the least interesting part.
  • As you’d expect of Apple, the iPhone is gorgeous. Its face is shiny black, rimmed by mirror-finish stainless steel. The back is textured aluminum, interrupted only by the lens of a two-megapixel camera and a mirrored Apple logo. The phone is slightly taller and wider than a Palm Treo, but much thinner (4.5 by 2.4 by 0.46 inches).
  • Take the iPod features, for example. As on any iPod, scrolling through lists of songs and albums is a blast — but there’s no scroll wheel. Instead, you flick your finger on the glass to send the list scrolling freely, according to the speed of your flick. The scrolling spins slowly to a stop, as though by its own inertia.
  • You can also conduct text-message conversations that appear as a continuous chat thread.
  • You get to see the entire Web page on the iPhone’s screen, although with tiny type. To enlarge it, you can double-tap any spot; then you drag your finger to scroll in any direction.

Live from Macworld 2007: Steve Jobs keynote
  • This is how I watched the Keynote as it was going on. Engadget was in the hall blogging the minutes, events and photos of the event. I sat at my desk hitting F5 seeing what was happening, as it happened.

Streaming Macworld San Francisco 2007 Keynote Address

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